Tel Aviv
Appcharge is a Tel Aviv payments company that lets mobile game publishers sell in-game items directly to players through branded web stores, payment links and checkout, acting as merchant of record. It was founded in 2022 by Maor Sason, previously founder of the mobile game ads startup Appush, and says it processes $1 billion a year for more than 150 games. Its investors include IVP, Creandum, BITKRAFT, Play Ventures and Supercell.